Just how professional are you?

Scanning the web the other day I came across an interesting article published back in 2005 by a group called the Appraisal Institute. Although the original intent was to help professional appraisers (i.e. valuers) the following professionalism tenets can serve as guideposts for all of us. (I’ve made some slight adjustments to better suit the purpose of this blog)

Ethics/Integrity: The professional adviser strictly adheres to all applicable standards and ethical rules and acts with honesty and integrity in the performance of all their services.

Competency: The professional adviser develops competency through advanced education, continuing education and experience; relies on education and experience to develop judgment and sound reasoning; and continually strives to improve his or her knowledge and skills.

Image: The professional adviser strives to present a positive image of the profession to clients and to the public.

Services: The professional adviser strives to consistently provide high-quality services, reports and other products to clients and other users of their services.

Reliability: The professional adviser strives to meet commitments to made to their clients.

Accountability: The professional adviser recognizes and accepts responsibility for his or her actions.

Public Trust: The professional adviser recognizes the vital role that appraisers play in the well-being of our society and strives to promote and maintain a high level of public trust and confidence in the profession.

Courtesy: The professional appraiser strives to act with civility and courtesy to all.

Membership in a professional association: The professional adviser joins and actively participates in a professional association and in the processes of self-regulation.

I must say the above list is not a bad starting point. How do you rate on the above checklist?

All my best,



The other week I was meeting someone in their offices in an outer Sydney suburb and was surprised (to say the very least) a prominent sign posted in the entry way to their foyer.

We are a organisation that is professional and proud of what we do.

If you want to do business with <inset their brand name here> we expect
you to be dressed appropriately. If you are not wearing a neck tie, one will
be provided to you at reception. Thank you.

During the course of my working life I have been in thousands of office buildings. This is the only time I’ve seen such a sign.

The person in the above organisation I was meeting with told me that the owner of the business was an elderly gentlemen who for reasons of proprietary and respect refused to meet anyone (including his own male staff) who was not wearing a tie.

At first I just put this down to the owner being old fashioned and perhaps a little eccentric. However, on further reflection, I changed my mind and decided that he has ever right to insist that everyone he deals with in his business should dress and behave according to the values and standards of his organisation.

As an adviser to your business clients I think it is crucial to be understanding of those elements like speech, dress & demeanor if you are going to build a strong and lasting relationship with your clients and start to build bridges to prospective clients.

See you next time,

James E